Last updated: September 1, 2025

This Privacy Policy explains how Alvéra (“we,” “us,” or “our”) collects, uses, and protects your personal information when you visit our website or make a purchase from https://alverajewelry.com. We are committed to safeguarding your privacy and ensuring that your personal data is handled responsibly and in compliance with the General Data Protection Regulation (GDPR).

1. Responsible Entity

Our website is operated by Alvéra Jewelry, owned by Gisele Kröll and based in Vienna, Austria. If you have any questions about this Privacy Policy or the way we handle your data, you can reach us at alverajewelry.official@gmail.com .

2. Personal Data We Collect

When you interact with our website, we collect various types of personal data in order to provide our services effectively. This may include your name, billing and shipping address, email address, phone number, and payment details when you place an order. If you create an account, we also store your login credentials and preferences. In addition, we automatically collect certain technical information such as your IP address, browser type, time zone, and how you navigate our website. Finally, if you contact us directly, we may collect the content of your messages or inquiries in order to respond to you appropriately.

3. How We Use Your Data

We use your personal data to fulfill the purposes for which it was collected. This includes processing and delivering your orders, handling payments securely, and providing customer support. We are also legally required to retain certain information for tax and accounting purposes. In addition, we analyze browsing behavior and website interactions in order to improve the functionality of our website and services. Where you have given your consent, we may also use your information to send marketing communications or personalized offers. Each of these activities is carried out in accordance with the relevant legal basis under Article 6 of the GDPR.

4. Sharing of Data

We do not sell or rent your personal data. However, in order to operate our business, we share limited information with trusted third parties. For example, we use Shopify as our e-commerce platform, and your order data is processed on their servers. Payment providers such as PayPal, Stripe, Klarna, Apple Pay, and Google Pay process your financial transactions securely. Shipping partners such as YunExpress or other postal services receive your delivery details so that your order can reach you. Finally, if you consent, we may share anonymized information with analytics and marketing providers, such as Google Analytics or Pinterest Ads, to help us understand customer behavior and improve our advertising. All of these partners are required to process your data securely and in accordance with GDPR.

5. Cookies and Similar Technologies

Like most websites, we use cookies and similar technologies to enhance your browsing experience. Cookies are small text files that are stored on your device and allow us to recognize you when you return to our site. We use essential cookies to make sure the website functions properly, preference cookies to remember your settings such as language and currency, analytics cookies to help us understand how visitors use the site, and marketing cookies to display relevant advertising. You may disable cookies through your browser settings at any time, but please note that doing so may affect the functionality of our website. Our cookie banner allows you to choose whether to accept or reject non-essential cookies.

6. Data Retention

We keep your personal data only for as long as it is necessary to fulfill the purposes described in this policy. For example, Austrian tax law requires us to retain order data for seven years. If you have created an account, we will keep it active until you request its deletion. Data collected for analytics or marketing purposes will be stored only as long as your consent remains valid. Once the relevant retention period has expired, we will securely delete or anonymize your personal data.

7. Your Rights

As a customer within the European Union, you have the right to request access to the personal data we hold about you, to correct inaccuracies, and to request the deletion of your data where permitted by law. You may also request the restriction of processing, the transfer of your data to another provider, or object to the processing of your information where we rely on legitimate interests. If we process your data based on consent, you may withdraw this consent at any time. To exercise any of these rights, please contact us at alverajewelry@gmail.com. If you are not satisfied with how we handle your request, you may also lodge a complaint with the Austrian Data Protection Authority (Datenschutzbehörde).

8. Security

We take the protection of your personal data seriously and implement technical and organizational measures to prevent unauthorized access, loss, or misuse. However, please be aware that no method of transmitting information over the internet can ever be completely secure, and we cannot guarantee absolute protection of your data.

9. International Transfers

Because our store is hosted on Shopify, your data may be transferred to countries outside of the European Union, including Canada and the United States. Shopify ensures that such transfers are carried out in accordance with GDPR by implementing Standard Contractual Clauses and other appropriate safeguards.

10. Changes

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, or legal obligations. Any updates will be published on this page, and the “last updated” date will be revised accordingly. We encourage you to review this page periodically to stay informed about how we protect your personal data.